• SEO Consultant
    for Italy

    I help big and small brands improving their online visibility.

Looking for SEO services?

I think I can help you.

I don't pretend being good to do everything, but I'm good at the things I do, looking at results I achieve and at clients and colleagues' feedbacks.
Working since 2007 in search marketing, my excellence area is SEO, both onsite (technical optimization and content strategy) and offsite (link building).
I deeply understand how Social media marketing and SEO work together, and during the last years I've broadened my interests to Conversion Rate Optimization as well.



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More mentions

Not only SEO and not only for Italy

Effective inbound marketing for either big or small brands

Italian and international SEO


With a long experience in Search Engine Optimization, I can help you increasing organic traffic from search engines. Whatever your goal is, acquiring more prospects for your services, more clients for your e-commerce or just having more visitors reading your news, I'm your man. I've been working on a variety of projects since years, dealing with several niches, different objectives, hundreds of countries and dozens of languages.
brand protection

Brand Protection

A well known brand has often online competitors which they have never thought about. Often, in fact, retailers and partners steal them traffic ranking for branded long tail keywords. Working with big brands I've seen it happens many times: huge potential traffic made of thousands of queries the brand doesn't cover landing at the end on other websites. So I've developed a deep analysis framework to retrieve all the queries related to a brand in order to cluster them and create the best strategy to win that traffic back.
Link building

Link building

Links are, and will be forever, a big ranking factor for search engines but nowadays they can also be harmful, if you get the wrong ones. I help you acquiring the links you need to improve your website trust and improve your rankings without risking penalties. In particular, if you run an international business and you are looking for taking over the Italian market, I can help you getting links from local sites and blogs, either through content based strategies or non-content based techniques.
Content strategy

Content Strategy

Creating great content around the right topics and optimizing it for search engines, beside for human visitors, is often the best way to leverage organic traffic. I can help you identifying needs people express in your niche and creating and optimizing content to address them.
White Label

White Label

I'm available for White Label SEO projects: hire me as a consultant and provide your clients with top-notch services without disclosing my involvement in the project.

They say...

Rand Fishkin

Rand Fishkin - Founder - MOZ

An SEO experiment w/ useful results (on my article "3 Ways to Avoid the First Link Counts Rule" - link).
Bob Chandra

Bob Chandra - SEO Manager - Twitter Inc

Appreciate this post, Giuseppe. [...] As your write-up illustrates, we have a lot of clean-up to do (on my article "How Twitter's Bad SEO Affects your Brand Reputation Management" - link).
Garret French

Garret French - Founder - Citation Labs

Nifty twist on Broken Link Building (on my article "The first (brief) guide to Dropped Link Building" - link)
Martin MacDonald

Martin MacDonald - Head of SEO - Orbiz

I still LOVE reading about non-typical approaches to SEO (on my article "The first guide to Canonicalized link building" - link)

Check out guest posts and mentions

Check out all the services I offer

SEO, Content Marketing, Brand Protection, Link Building